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International Bottled Water Association Applauds Federal Bottled Water Consumer Information Legislation
Alexandria, VA, June 26, 2014 -The International Bottled Water Association (IBWA) applauds federal legislation introduced today by Representative Renee Ellmers (R-NC), Representative Jim Matheson (D-UT), and Representative Richard Nugent (R-FL) that would provide consumers with uniform information about the quality and safety of their bottled water products.
When it comes to packaged beverages, more and more people are choosing bottled water. In fact, bottled water is predicted to be the number one packaged beverage sold in the U.S. by 2020. The Bottled Water Quality Information Act (H.R. 4978) introduced by Representatives Ellmers, Matheson, and Nugent would make it easier for consumers to obtain clear, consistent, and comprehensive information about the bottled water products they buy, said IBWA President and CEO Joe Doss. National uniform labeling and bottled water quality reporting standards are good for consumers and build on the extensive product information already provided by bottlers. This important legislation codifies the bottled water industries current efforts to ensure transparency and continues our commitment to have the highest quality standards, he added.
The Healthy Consumer Choice
In todays on-the-go society, most of what we drink comes in a package. Consumers choose bottled water for several reasons, including its refreshing taste, healthfulness, reliable quality, zero calories and additives, and convenience. In fact, since 1998, approximately 73 percent of the growth in bottled water consumption has come from people switching from carbonated soft drinks, juices, and milk to bottled water.
Water helps nearly every part of the human body function efficiently. Considering that our bodies are almost two-thirds water, it is important to understand water's role in a healthy lifestyle. Here are just some of the things water does in your body:
|Your brain is 75% water||Water protects and cushions vital organs|
|Bones are 22% water||Water cushions joints|
|Muscles are 75% water||Water helps to convert food into energy|
|Your blood is 92% water||Water helps your body absorb nutrients|
|Water carries nutrients and oxygen to all cells in the body||Water removes waste|
|Water is required for breathing|
|Water moistens oxygen for breathing||How Much Water Do You Need Each Day?|
|Water regulates your body temperature||Find Out - IBWA's Water Calculator|